Primary Research

What is Primary Research and how are we using it?

Primary Research is research that is self obtained or collected by yourself. This means that it is recent and directly involved and about your needs. But with every positive, needs a negative. The issue with Primary Research is that it needs to be funded which means that the cost for a simple quiz for example can rise in price. But if you can afford the price of Research, then you can obtain the Research through:

  • Face to Face Interviews
  • Online surveys
  • Focus Groups
  • Observations

We have used Primary Research to find the types of people that we will be reaching and so we can understand our current audience. We did this by making surveys and uploading them into public spaces to get responses from the public and other members of our college.

Secondary Research

What is Secondary Research and how are we using it?

Secondary Research is anything previously researched by yourself in the past or by someone else who had a similar idea. The issue with this is that the research is not specified for your current project which means that it won't be exactly what you need. But this is a very affordable method because it is free! You can gather secondary research by:

  • Internet
  • Libraries
  • commercial information
  • Education institutes
  • Government websites
  • Non-government websites


How did we use Secondary Research?

Secondary Research allowed us to see that people that like Rap usually tend to be aged 18-34 and people that like Edm to be aged 17-24. This also allowed us to see how Waterparks has a different reach for teens, adults and older family. Language in songs change how people view you and your music massively which is why older family and adults won't listen to things teens and kids will listen to now. This also means song on the radio get censored or not played because of the language.

Contacting Hopeless Records

For us to make our Music Video we had to contact Hopeless records who are the producers for Waterparks to show that we attempted to get in contact about permission. Our Director Ray had gone ahead and emailed them through their website for the permission.

Our colour schemes

Job roles and what they are

It's important for us to understand our roles and responsibilities in order to work well as a team. If someone begins to struggle, it can slow the rest of the team down massively which can also stop their work entirely. It is important to speak up to the rest of your team or you director in case something is slowing you down at all.

Directors: Directors are key to a production as they start everything off. They must maintain creativity throughout Pre-Production, During Production and Post-Production. They work closely with the producer and begin with talking to the script writer about ideas. A director will be leading the crew and instructing them on placements, lighting, wardrobe and makeup to work towards getting the intended or better outcome. They play a large role to make sure the idea is well portrayed.

Producers: Producers are often the first to get involved, making important decisions, spotting talent, hiring script writers, organizing the budget scale and the financial support. They spot and solve problems and also approve of staff and locations. One of their largest responsibilities consist of health and safety for the crew during Pre-Production, During Production and Post-Production and ensure that the project is complete when it is scheduled to.

Screenwriters: A screenwriter writes the screenplay. The script is for the crew and cast to know what the audience can see and hear, so it explains each detail. For example, the script will explain the lighting, characters, shots, dialogue and the time of the shot. This is important for casting, rehearsals and production to run smoothly and allows everyone know what they should be doing.

Camera operators: Camera operators capture the scenes, ensuring the composition, framing, movement and ensuring the camera is on the correct settings. After recording, they are responsible for keeping the footage safe until they hand it over to the editors.

Editors: Editors piece together the footage and audio using an editing software. Their job is to follow what they have been tasked to do and sequence the footage correctly. Colour grading, adjusting and creating final product.

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